The Floating Life Charter & Brokerage Team provides support in charter management, marketing services, retail brokerage, events and boat shows as well as sale and purchase. Being a MYBA (Mediterranean Yacht Brokers Association) Gold Member, the leading brokers’ association in the world, allows us to have access to approx. 1,500 Yachts worldwide from 24-meter to 100-meter length, enabling us to add your Yachts to the international brokers panel yachtfolio.com.
CHARTER – Management
Our commitment is to manage the charter booking process on behalf of Owners in order to maximise their net income while respecting the Owners’ personal use of the Yacht. We coordinate with specialised agencies to place the Yacht on the charter market, manage communication activities, events and mailing lists to promote the Yacht. We do also advertise the Yacht not only on our website, but also on major specialised yachting websites, including social media channels. We handle contractual matters, receive and manage the commission on the Yacht account.
We deal with logistics and administration during the charter period and we manage the final verification of expenses chargeable to the charterer or the Owner. When acquiring a new Yacht, we benchmark her to truly assess her market value. We analyse charter Yachts with similar characteristics (builder, year, number of cabins, etc.) and take into consideration their area of activity and charter fees. We then suggest Owners homeport and charter area for the upcoming season as well as possible charter fees.
We offer wide-ranging charter services and brokerage support to successfully promote the Yachts we manage. Our strong in-house Charter & Brokerage Team, together with top international specialised agencies, deliver extensive digital and print campaigns to promote the Yachts. We provide One-On-One presentations to a selected international network of brokers as well as to an extensive database of high-net-worth clientele, we create and spread news when attending Yacht Shows, we organize open days and sea trials on behalf of Owners to promote their Yachts. These are just some of the services we provide. We put in place advertising strategies, from web promotion on numerous charter and partners’ websites thanks to the use of dedicated websites as well as our own channels and database, to tailored and dedicated communication actions to our Clients, prospects contacts, intermediaries and partners. We inform them about current offers and important updates on the Yachts.
Our Team of experts takes at heart all of our Clients’ requests. Upon receiving an enquiry, we work hard to find the most accurate deal on the market. We listen to our Clients’ needs and requirements while scanning for possible matchings by providing a list of options. In order to suggest the most accurate pair and to ascertain that the Yachts match their descriptions, our Team visits them before submitting a proposal to our Clients. We also allow Clients to inspect the Yachts accompanied by our brokers. Once the Yacht has been selected we follow up with the charter agreement, we define their itinerary and work on their preferences form. Lastly, one of the perks of being a Floating Life Client is that you benefit of our Concierge service 24/7.
CHARTER - Events & Boat Shows
We participate in Boat Shows and dedicated Events in order to promote the Yachts and scout new assets for our Clients. Where possible we strongly recommend featuring your Yachts at one or more International Boat Shows.
Some of the Events we participate in throughout the year are the World Superyacht Awards, Superyacht Design Awards, Loro Piana Regatta, but also organize some such as the Floating Life Captains’ Meeting that takes place once a year.
Boat Shows we participate in throughout the year are:
- Antigua Charter Yacht Show
- Boot Düsseldorf
- Cannes Yacht Show
- Dubai International Yacht Show
- Fort Lauderdale International Boat Show
- METS Trade
- Monaco Yacht Show
- MYBA Charter Show
- Palma Superyacht Show
- Singapore Yacht Show
Integrity, quality, and expertise – Floating Life has been creating a new standard in the yachting industry since its inception in 2002. Floating Life can be compared to a refined boutique, dedicated to yachting, where our clients receive our thorough commitment and bespoke in-house services so that their needs, and those of their vessels, are constantly met. We are a group of highly efficient and experienced professionals, experts in each specific sector of yachting, delivering round-the-clock, worldwide effective support.
Floating Life International SA
Via Gen. Guisan, 1
CH-6833 Vacallo – Switzerland
Tel. +41 (0) 91 6900064 / 65